Main Projects of the Tokyo Marathon Foundation Sustainable Initiatives
02. Social Contribution and Awareness-Raising Activities for Creating a Sustainable Society
Through our event and membership platforms, we will raise awareness of social issues and promote charity activities. We hope to contribute to a society where people thrive both physically and mentally, by supporting healthier lifestyles, exercise habits and training the next generation.
Sustainability in numbers
Total Amount of Donations Raised through the Tokyo Marathon 2026 Charity
For the Tokyo Marathon 2026, we raised 1,284,565,539yen through our charity initiative Tokyo Marathon Foundation Charity RUN with HEART(as of September 19, 2025).
With your support in charity and donations, the circle of social contribution through sports has expanded, significantly contributing to build a sustainable future.
Specific Initiatives
Promoting Charity Program (RUN with HEART)
The Tokyo Marathon Foundation charity program, "RUN with HEART," strives to use the power of sports to make positive changes in our society. Donations are sent to various organizations involved in helping those in poverty, environmental conservation and supporting those with rare diseases.
Digitization of OFFICIAL PROGRAM GUIDEBOOK
We are able to reduce paper consumption by digitizing previously printed materials, such as event programs. And by going paperless, people can easily access information on their smartphones and other devices anytime, anywhere.
Para Athletics Class at Japan National Stadium
In the afternoon of race day, we will host a Para Athletics class in the field of Japan National Stadium, creating opportunities for the next generation of athletes—regardless of disability—to pursue their dreams.
Guide‑Runner Trial Lesson
We offer a workshop for people who are interested in supporting runners with visual impairments by becoming guide runners. Participants will learn not only guide‑running techniques but also day-to-day communication skills and ways to support their running partners.
Barrier‑Free Workshops
We conduct workshops on the subject of "barrier-free mindset," to deepen understanding of disabilities. Participants will get to try using wheelchairs as well as simulate blindness using eye masks.
Drawing Runner Exhibition
Student artists from Tokyo University of the Arts captured the moment when runners started from the Tokyo Metropolitan Government Building, in quick sketches (croquis) within a limited time. The artworks were exhibited on race day and were then displayed at multiple venues after the event.
Implementation of the New "OMOTENASHI AID"
For Tokyo Marathon 2026, we are introducing "OMOTENASHI (Hospitality) AID" as a new initiative to help runners enjoy the event even more. The word "omotenashi" embodies our pride in supporting the runners, as this initiative aims to warmly welcome and cheer on runners by providing refreshments that showcase the flavors of Japan and Tokyo.